»This article is a guide to trends that are already in full motion and well known by technology specialists, but are far from obvious to most business managers. I can’t tell you what to do about them, without studying your particular business, but it will cast some light on what you should be looking at.
Much of this article deals specifically with Microsoft and Microsoft’s future. This is inescapable, because Microsoft is a huge part of the information industry – and aspires to being all of it.«

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